Titre, rate, yield. Then the questions that actually decide it: at what scale, at what cost per kilogram, and can you deliver that every quarter for five years. Your buyer is a procurement team holding you against a petrochemical incumbent with forty years of supply history and a price you have to beat.
Five reasons a studio that does good work for software brands produces something thin for a synthetic biology company.
Ingredient, molecule, platform or contract manufacturer. Where you sit against the petrochemical incumbent and against the option of doing nothing.
Company, platform, organism and product. A system that survives the pivot from one feedstock or molecule to the next.
The scale-up story told straight: where you are today, what is proven, what is next, and what it costs to get there.
Titre, rate, yield, cost curve and lifecycle figures structured so a fermentation scientist and a procurement lead each find their own.
A system that reads as an industrial supplier rather than a university group, and holds on a fermenter, a drum and a certificate of analysis.
Rules tight enough to hold when your team applies them without us.
Weeks from kickoff to a finished brand system. Fixed scope, fixed timeline, one price.
Engineers across strategy, 3D, delivery and the build. The person writing your scale-up story has shipped hardware.
Buyers held in one brand: the scientist who reads the titre, the procurement lead who reads the price.
Positioning decides what the brand claims. The website is where a specialist decides whether to believe it.
Biotech there is trials, endpoints and reimbursement, where a regulator decides. Synthetic biology here is an industrial supply decision: scale, cost per kilogram and security of supply. A company with both a therapeutic and a manufacturing arm usually needs the two pages read together.
No, but the brand has to say so. The expensive mistake is implying a scale you do not have; partners check, and one corrected overstatement costs more than the honest version ever would.
Fixed scope and fixed timeline, quoted after the 30-minute call. Never a day rate and never an open-ended retainer.
Nine to sixteen weeks for positioning, narrative, identity and brand book. Fixed scope, fixed timeline, one price.
Yes, and it is the normal starting point. Most of what makes a deep tech company defensible is unpublished.
Thirty minutes, no deck. We will tell you which category you are being read into, which part of your advantage is invisible on the page, and what we would change first.
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